LATEST PROJECTS
Hilton Luxury Brand | Brochure Rebrand for Waldorf Astoria and Conrad Hotels
While interning at Tailfin Marketing I was assigned to team up with the project manager for the Hilton Luxury Brand. I played a part in the design rebranding from start to finish. HLB wanted us to provide a sexy facelift to their current brochures used at trade shows and travel agencies around the world. Every brochure was to include an interactive map showing the world wide locations. Starting with brand investigation and moving toward creating the strategic briefs, creative briefs, and 6 rounds of looks; I was able to see the strategic and creative process play out, resulting in the production of a beautiful versatile product.
#HighwayHack Campaign | Super 8
As an intern at Tailfin I was given the project of creating an interactive campaign for Super 8 social media. Along with another intern we created #HighwayHacks. The campaign included interactive Facebook posts for the page's 500K followers, and videos which we independently filmed and produced.
https://www.instagram.com/p/BJtrIc1hDe8/?taken-by=super8hotels
https://www.instagram.com/p/BLNHQ0HhvJd/?taken-by=super8hotels
Social Media Management | Super 8 Hotels, Tailfin Marketing, Violet Daily
As an intern I was given the responsibility to acquire extensive secondary and primary research regarding the aspects of a successful business Instagram account. I was given the task of working with Violet Daily, Super 8 Hotels, and the personal agency account. 3-4 posts were curated weekly for each site. Much of the content was curated in house such as Super 8 "Travel Hack videos" while other content was strategically selected from customers within our networks and re-posted.
Photography for Fun
Although I feel I belong in the account or project management spectrum of advertising, design and photography is a huge hobby. Much of my photography has been of landscapes and architecture encountered throughout my travels.
To see more or discuss possible work let's talk >>
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Social Media Management | Super 8 Hotels, Tailfin Marketing, Violet Daily
As an intern I was given the responsibility to acquire extensive secondary and primary research regarding the aspects of a successful business Instagram account. I was given the task of working with Violet Daily, Super 8 Hotels, and the personal agency account. 3-4 posts were curated weekly for each site. Much of the content was curated in house such as Super 8 "Travel Hack videos" while other content was strategically selected from customers within our networks and re-posted.
Graphic Design | JOMC182
In my first graphic design course I created several pieces using Illustrator, InDesign, and Photoshop. Using the skills from the course I created a 6 page magazine spread, an infographic, and a poster for an event put on by my local yoga studio. I now use these skills at my current digital marketing internship with 3 Birds.
